The Resurgence of Witch Hazel

Just mentioning the phrase “witch hazel” can be a bit uncomfortable. According to dermatologist Michelle Henry, MD, it has been historically used as an astringent to tighten the skin’s tissues and create the illusion of smaller pores while extracting oil from the skin. However, this astringent effect could sometimes be too strong, leading to redness and flakiness, as many people who experienced it in the 90s and early 2000s can attest. Cosmetic chemist Perry Romanowski explains that the astringent effect of witch hazel works by removing water from the skin, which can feel great for some individuals but may be overwhelming for others.

In recent months, there has been a surge in popularity for witch hazel, a humble flowering shrub, thanks to its newfound ability to suit all skin types. This versatile skincare ingredient has received a fresh boost, with new products hitting the market and making it more widely accepted. It’s amazing how this once unassuming plant has transformed and become a go-to option in the world of skincare.

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The beneficial component made its debut in skincare items during the 19th century, although it had been employed for medicinal purposes by Native American societies even before then. Obtained from the winter-flowering plant known as North American Hamamelis virginiana, witch hazel for skincare is extracted from the leaves, stem, and bark of the plant using soaking, steeping, or steam distilling techniques. This process produces a transparent and aromatic liquid that is often formulated into toners, primarily catering to individuals who have oily or acne-prone skin.

In the past, witch hazel products were pretty straightforward – it was simply witch hazel without much variation. There were no options for a gentler touch, a moderate strength, or a powerful punch. However, things have changed now as modern formulations have become much more advanced and personalized.

According to Dr. Kavita Mariwalla, a dermatologist and brand ambassador for Dickinson’s, witch hazel is not just for our grandmothers anymore. With new formulations and innovative uses, witch hazel has become a must-have product for the current generation. It has evolved beyond just being an old-fashioned ingredient. Nowadays, toners infused with active ingredients have become an integral part of skincare routines, offering targeted solutions for specific skin concerns. As we age, incorporating witch hazel into our skincare lineup can be a game-changer. Dr. Mariwalla points out that there is a lack of effective skincare options specifically designed for mature skin. This is where witch hazel truly shines. While many products focus on retinol and “anti-aging” formulas, witch hazel stands out as a soothing and redness-reducing alternative. It is a refreshing addition to your skincare routine that addresses the unique needs of mature skin.

Dr. Julie Russak, a dermatologist certified by the New York City board, aims to broaden the horizons of witch hazel, moving beyond its typical use for oil control and acne prevention. According to her, this plant possesses remarkable properties like being anti-inflammatory and antiseptic, which can offer numerous advantages for the skin. For instance, it can effectively reduce redness, aid in the healing process of bug bites, and provide a comforting effect on folliculitis. Witch hazel is evidently a versatile and beneficial ingredient with a wide range of positive effects on skincare.

According to all the individuals we interviewed, it is widely believed that we have only begun to explore the vast potential of witch hazel. Toners are just the tip of the iceberg. Dr. Henry points out that as we continue discussing the effectiveness of witch hazel as an ingredient, consumers are becoming increasingly intrigued by incorporating it into their skincare routines at all levels. In the near future, we might come across creams that utilize the antioxidant properties of witch hazel or even hair care products designed for combating dandruff. The possibilities are endless and the interest in this versatile ingredient is steadily growing.

In the world of TikTok, witch hazel has become a hot topic lately, thanks to some impressive new product developments. There’s a viral trend going around with over 69 million views, showing just how popular this ingredient has become. Even the well-established brands like Humphreys, Thayers, and Dickinson’s have jumped on board the witch hazel train. These brands, with long histories dating back to the 1800s, have reformulated their original products to address the issue of dryness. They are finding ways to adapt and satisfy the needs of millions of people who are looking for effective solutions.

During the previous summer, Thayers unveiled a new addition to its line of facial toners, the Hydrating Milky Toner. This particular toner focuses on hydration, boasting an ultra-hydrating formula filled with snow mushroom and hyaluronic acid. The product guarantees a staggering 48-hour hydration period while also strengthening the skin’s moisture barrier. Those with sensitive or reactive skin will greatly benefit from this toner. Dr. Henry, an expert in the field, praises the use of hyaluronic acid, considering it a miraculous molecule capable of retaining 1,000 times its weight in water, thus counteracting the drying effects of witch hazel. Additionally, he highlights the similarity between snow mushroom and hyaluronic acid, as both work as powerful humectants, attracting moisture to the skin.

Dickinson’s, on the other hand, has developed a complete line-up of innovative products by combining their witch hazel, which is sourced from mature bark and twigs, with specific ingredients to target various skin concerns. They have introduced a Brightening Toner + Serum that utilizes grapefruit and vitamin C to enhance skin radiance. Additionally, they have a Hydrating Toner + Serum infused with hyaluronic acid and rose water, known for its soothing and anti-inflammatory properties that leave the skin hydrated. If you desire a subtle glowing effect and have normal to dry skin, rose water is perfect for you. Completing the Toner + Serum collection is a Clearing formula that contains eucalyptus, salicylic acid, and niacinamide. Niacinamide, a versatile ingredient, offers multiple benefits such as anti-acne, skin brightening, and anti-aging effects. When combined with witch hazel, it effectively calms any possible irritation caused by the latter. Dr. Mariwalla, a trusted representative of Dickinson’s, further explains that niacinamide in this particular formulation not only minimizes pore size but also addresses hyperpigmentation and improves skin brightness.

Introducing the latest addition to the brand’s lineup, there is a fantastic new product that is sure to revolutionize your skincare routine. This innovative micellar makeup remover not only effectively lifts away dirt and impurities, but it also harnesses the power of witch hazel and aloe to provide a soothing and refreshing experience. With its unique combination of ingredients, this remover is perfect for those with sensitive or inflamed skin who are in need of hydration. But that’s not all – Humphreys has also created a set of cleansing pads infused with aloe and witch hazel, making it easier than ever to cleanse and condition your skin in just one swipe. These pads are especially convenient for targeting areas like the chest or back. So why wait? Treat your skin to the goodness of aloe and witch hazel today!

These time-honored brands have been enhancing their age-old formulas, but there are also fresh and innovative brands embracing the powers of witch hazel. Take, for instance, Kim Kardashian’s SKKN by Kim Toner, which cleverly utilizes witch hazel water and niacinamide to counterbalance the exfoliating properties of fruit enzymes and alpha-hydroxy acids. This revitalizing combination works wonders in smoothing out rough and lackluster skin tones. Another noteworthy option is the Doré Le Cleanser by Garance Doré and Emily Yeston. By incorporating witch hazel leaf water along with white lily and goji berry extract, this cleanser offers a gentle yet effective cleanse that leaves the skin feeling refreshed while retaining much-needed moisture. Last but not least, we have the esteemed Mario Badescu, renowned for their toners. They offer a witch hazel and rosewater blend, perfect for providing a soothing and harmonizing boost after cleansing. Mario Badescu also offers a refreshing toner that melds witch hazel with lavender, delivering a calming and balancing effect for your skin.

Did you know that witch hazel is not just limited to your face? It’s actually becoming more popular in hair-care products. For example, Ceremonia has a shampoo called Champú de Yucca & Witch Hazel that uses witch hazel to gently control scalp oil. And Briogeo has a volumizing spray called Blossom + Bloom Ginseng + Biotin that also incorporates witch hazel. This spray not only absorbs oil with witch hazel and lemon extract but also coats each hair with maltodextrin, a natural sugar starch, to make your strands look fuller and stronger with the help of biotin. It’s amazing how versatile and effective this plant extract can be for both your face and hair!

Do you have an undying love for witch hazel that makes you wish you could immerse yourself in it? Well, Susanne Kaufmann has the perfect solution for you. Enter Witch Hazel Bath, a luxurious oil that not only calms irritation but also nourishes your skin. With this amazing product, the sharp bite of witch hazel is a thing of the past. So go ahead, indulge in the decadence and bid farewell to the sting.

Are you curious about the latest trends in skincare? Want to dive into fascinating stories that cover everything from innovative products to the most buzz-worthy treatments? We’ve got you covered! Uncover a world of beauty secrets and discover the newest skincare crazes with our engaging and informative articles. Get ready to explore a realm where perplexity and burstiness are at their peak, all while ensuring that each piece is specific, detailed, and contextually relevant. Our conversational writing style makes you feel like you’re chatting with a friend, using informal language, personal pronouns, and brevity to keep you engaged. So, why wait? Join us on this exciting journey as we unravel the mysteries of the skincare universe, one story at a time. Ready to set sail? Let’s jump in!

Watch as Jennifer Aniston reacts to the latest TikTok trends! Yes, that’s right folks, our favorite “Friends” star is staying up to date with the viral crazes taking over the popular social media platform. But this time, it’s not just about her acting skills or iconic hairstyles – it’s about seeing her genuine reactions to the bewitching and ever-changing world of TikTok. Get ready to be amazed as Jennifer dives headfirst into these trends, bringing her own delightful and authentic flair to each one. So grab your popcorn, sit back, and enjoy the show as we witness the incredible Jennifer Aniston in action, taking on the TikTok phenomenon like a true social media superstar!

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